Amplitude appoints new director

Item 5.02

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.

On October 15, 2026, the Board of Directors (the "Board") of Amplitude, Inc. (the "Company") appointed Vijaye Raji to serve as a Class III director¹, to serve for an initial term expiring at the Company's 2027 annual meeting of stockholders² and until his successor has been elected and qualified or until his earlier resignation, disqualification, retirement or removal. Mr. Raji was appointed to a newly created directorship on the Board resulting from an increase in the size of the Board from eight to nine directors.³ In connection with his appointment as a Class III director, Mr. Raji was also appointed to serve as a member of the Cybersecurity Committee (the "Cybersecurity Committee") of the Board.⁴

As a non-employee director, Mr. Raji will be compensated for his service in accordance with the Company's Non-Employee Director Compensation Program (the "Non-Employee Director Compensation Program"). Pursuant to the Non-Employee Director Compensation Program, Mr. Raji will receive annual cash compensation of $30,000 for his service as a member of the Board and $4,000 for his service as a member of the Cybersecurity Committee⁵ (each paid quarterly in arrears and prorated based on the portion of days actually served in the applicable quarter). Mr. Raji will also receive (i) an initial award of restricted stock units ("RSUs") equaling $525,000 divided by the average per share closing trading price of the Company's Class A common stock over the most recent 30 trading days as of the grant date, which will vest as to one-third of the shares on each anniversary of the grant date⁶ (the "Initial Award") and (ii) an annual award of RSUs granted on the date of each annual meeting of the Company's stockholders, starting with the first annual meeting for which the Initial Award will be fully vested within 12 months thereafter, equaling $175,000 by the average per share closing trading price of the Company's Class A common stock over the most recent 30 trading days as of the grant date (the "Annual Award"). The Annual Award will vest in full on the earlier of the first anniversary of the grant date and immediately prior to the next annual meeting of the Company's stockholders after the grant date, subject to his continued service on the Board through the vesting date. In addition, Mr. Raji may elect to receive his annual cash compensation in the form of RSUs and may elect to defer all or a portion of the RSUs he receives under the Non-Employee Director Compensation Program until the earliest of a fixed date properly elected by Mr. Raji, Mr. Raji's termination of service, or a change in control (as defined in the Company's 2021 Incentive Award Plan). In the event of a change in control, all equity awards held by Mr. Raji will accelerate in full.

Mr. Raji is expected to enter into the Company's standard form of indemnification agreement in the form filed as Exhibit 10.5 to the Company's Registration Statement on Form S-1 (File No. 333-259168), filed with the Securities and Exchange Commission on August 30, 2021.

Item 7.01

Regulation FD Disclosure.

A copy of the press release announcing the appointment of Mr. Raji to the Board is furnished as Exhibit 99.1 to this Current Report on Form 8-K.⁷

The information furnished under this Item 7.01, including Exhibit 99.1, shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934⁷, as amended (the "Exchange Act"), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Exchange Act, regardless of any general incorporation language in such filing, except as expressly set forth by specific reference in such filing.

Item 9.01

Financial Statements and Exhibits.

(d) Exhibits

Exhibit

No.

Description

99.1

Press Release, dated October 15, 2026, issued by Amplitude, Inc.

104

Cover Page Interactive Data File (the cover page XBRL tags are embedded within the inline XBRL document).

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

AMPLITUDE, INC.

Date: October 15, 2026

By:

/s/ Andrew Casey

Name:

Andrew Casey

Title:

Chief Financial Officer

Amplitude Appoints Statsig Founder Vijaye Raji to Board of Directors

Statsig founder and OpenAI CTO of Applications joins as Amplitude carries forward Statsig's platform, brand, and mission⁸

SAN FRANCISCO — October 15th, 2026 — Amplitude, Inc. (Nasdaq: AMPL), the leading AI analytics platform, announced today the appointment of Vijaye Raji, CTO of Applications at OpenAI, to its Board of Directors. Raji joins as Amplitude brings together Amplitude and Statsig to help teams understand customer behavior, experiment with confidence, and build better products. Statsig continues as a platform and brand within Amplitude, carrying forward its mission to democratize data for teams and organizations of all sizes.

"Vijaye built the world's best experimentation platform, and I'm thrilled to have him on our board," said Spenser Skates, CEO and co-founder of Amplitude. "As more teams turn to experimentation to figure out what works, we're building the future of Amplitude and Statsig together to help them ship better products".

Raji, Statsig's founder and former CEO, started the company in 2021 to help companies build better software through experimentation and data-informed decisions. Inspired by Facebook's internal tools, including its Deltoid experimentation platform, he set out to make sophisticated measurement tools accessible to developers, data scientists, and product managers everywhere. Statsig built an advanced statistical engine with capabilities including variance reduction and sequential testing, helping teams make rigorous decisions as they experiment. Its platform has been adopted by companies including Figma, Notion and Brex.

Raji now serves as CTO of Applications at OpenAI⁸, leading Ads, Growth, and foundational data and engineering components. He began his career at Microsoft, working on developer tools and software platforms.

"I started Statsig to help teams use data and experimentation to build better products," said Raji. "I'm excited to help carry that mission forward with Spenser and the board as Amplitude and Statsig enter this next chapter together. Building software faster only matters if you're building the right things and creating more value for your customers. Together, Amplitude and Statsig can help more teams understand what customers need, test their ideas, and measure whether what they build makes a difference."

About

Amplitude

Amplitude is the leading AI analytics platform, helping over 5,200 customers—including Atlassian, Replit, The Economist and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2's Fall 2026

Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com .

Contacts

Investor Relations

John Streppa

ir@amplitude.com

Media Contact

press@amplitude.com